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Now That I've Decided To Take Dale Carnegie, How Do I Get My Company To Pay For It?

Easy, build a concise, straighforward business case on how you will have a positve effect on the company's bottom line. Put yourself in the shoes of senior managers who allocate resources to help employees develop the skills they need and not hearing back how their investment is working. Creating and presenting your business case is an opportunity to stand out from the crowd as an individual serious about developing competencies critical in producing tangible outcomes for the organization. These are your skills to keep, but the organization needs to see a direct return on their investment.

"We do not want to invest money in training that does not work. We are not interested in investing in employees who will not put in the required effort. While we do not want to "force" people to take courses, we need people to advance their skills. Staying the same undermines our competitive position in today's high-performance, global marketplace.

Template For Success

Below is a sample letter or email that others have used to communicate to their organizations their commitment. The goal is to present a clear, legitimate and compelling reason why your organization should invest in you using Dale Carnegie's proven processes.

Hello [Name of the person from whom I'm requesting support]

As I understand the goals of our organization, we are focused on [specific objectives or issues]. My commitment to the organization is [job responsibility] and I am accountable for [specific results] to impact our bottom line.

To have a greater impact for the organization, I feel I could be even more effective at: [specific skills]. I have done some research and found a well-established organization that specializes in coaching people to enhance these skills. Specifically, I feel this will help me [name specific outcomes. Attach your outcomes to specific goals and current mandates]. The organization I have selected provides specific outcome guarantees and works with both me and the organization on behalf of these firm promises.

For this, and other reasons, I'm requesting support for a Dale Carnegie Program beginning in the next few weeks. I've committed the time required (once a week for 12 weeks) and have set some specific targets for both myself and to the organization. The investment is $1495. which includes books, supplies, and over 40 hours of specific coaching and training. It includes a 12 month subscription to the Carnegie Action System an e-Learning, web based program for additional motivation as well as to reinforce the lessons learned after the program ends. I will also have access to individual feedback and coaching as well as connecting my Dale Carnegie business coach to you on behalf of producing measurable business results. That means you have input into my results as well.

I realize this is a serious investment and I would appreciate an opportunity to discuss this in person. [Option: I know there are funds allocated for such a process and request support for this process]

I'm very excited about expanding my capabilities and request a response as quickly as possible. I'd like to begin this process [targeted date]. Will this work?

[Your Name]

Feel free to call us at (800) 342-RSVP for any assistance you require or to simply practice on us - we can coach you right on the phone to help you create a successful presentation. Again, please contact us for support!